Currently we live in a world of fast fashion. Every year, fashion changes drastically, which causes people to buy new clothes every year, only to change the entire wardrobe the next season.
The impact to the world is quite badly. Hence I want to show how things also can be done, taking examples from the past. Clothes would last several seasons, and even generations. Old clothes were adapted to the new fashion. It was repaired and changed in size until it was so worn down that it was no longer useable. Though, the shreds of fabric were used as cleaning rags.
Shade of Yalo is a company with a lot of respect, and a wishing eye on how cloth industry should be.
Only natural fabrics
Have you ever noticed how much you sweat within that thin polyester summer dress, despite the fact that the outer layer is made out of a fabric mesh? The answer to why this happens is fairly easy.
Just like coke bottles, polyester is a plastic. Plastics are known to keep liquids in, and not allow breathability to the surface.
Hence, I use natural fabrics. the most well known are cotton, silk and wool, though linen also comes from a plant. Cotton and linen are very breathable, and allow sweat to get out. It keeps your body at an ideal temperature. Also, the clothes are easily decomposed after throwing it out.
Best fitting
The clothes are made based on historic inspiration. Hence they are slim fit. Does it mean they are uncomfortable? No?
Clothes used to fit like a mold around the body, causing it to actually fit the person it was made for. It was adjusted if sizes changed. During the making, several fitting sessions were used to ensure the perfect fit before sending it.
Will it be easy to run in it, or to do any other work-out? Likely, no, but that is not really what these clothes are supposed to be used for.
#NoWaste
For Shade of Yalo, the environment is important. For this reason, clothes are made from natural fibers. Furthermore fabrics are bought with as little waste as possible. Also, all scraps that are too small to be used for garments are reused in face masks, for example. Other uses are the complete shredding of the fabric, whereafter they are used as stuffing for structures below the clothes. This way, I can guarantee that every last edge of materials is being used, resulting in nothing but air and dust that goes into the bin.
